Master of Arts in full-time

Sustainable Tourism Management

Tourism promotes regional development, generates income, and provides travellers with enriching experiences. However, it also consumes resources, impacts the environment, and can contribute to social inequality. In the Master's study programme in Sustainable Tourism Management, you will learn to plan and shape tourism in a way that balances economic, ecological, and social considerations.

Shaping sustainable tourism

Successfully implementing sustainability in tourism — that is what you will learn in the Master’s study programme Sustainable Tourism Management. This interdisciplinary degree combines economic, environmental, and social science content with a strong focus on putting sustainability into practice. The degree programme aims to provide a sound, scientific foundation in tourism management, with an emphasis on sustainable development concepts for businesses, associations, and destinations within the tourism sector.

The practical relevance of the degree programme was extremely important to me. Besides gaining impressions and experience, I was also able to build valuable contacts that I still rely on today. If we want to advance the twin transition of sustainability and digitalisation across the tourism industry, these networks are indispensable.

 

NTM-Alumnus Simon Reuter

Simon Reuter

Senior Research Partnership Manager at Outdooractive AG, Alumni Sustainable Tourism Management 2018

After graduation

Career prospects

With a successful Master's degree in Sustainable Tourism Management, you will have career prospects in various areas of the tourism industry or related industries such as the digital economy or development cooperation.

Specialisation options

There are no fixed specialisations. You can orientate yourself in a subject area by choosing the compulsory elective modules. The Fleximodule and Current Topics modules offer you the opportunity to choose freely between degree programmes or even university subjects and modules.

Prospects / job profiles

Most of our graduates work in the professional fields listed below:

  • Tourism associations and ministries
  • Tour operators and travel agencies
  • Research and teaching
  • Tourist destinations, often at regional or state level
  • Founding their own business
  • Nature conservation and protected area management
  • Development and non-governmental organisations (NGOs)
  • Consulting companies
  • Digital economy

In my degree programme, I wanted to focus on my personal IT focus and the importance of digital processes in the context of tourism applications. I was able to apply this in various modules during the semesters and in my internship at a global software company for travel distribution software in the industry. I then wrote my Master's thesis directly at the company.

 

NTM Alumnus Robert Raback

Robert Raback

Consultant for International Accreditation at ACQUIN e.V., Alumni Sustainable Tourism Management 2014

The programme helped me to understand the complexity of tourism and sustainability and gave me the opportunity to play an active role in shaping the industry.

 

Isabell Prior

Isabell Prior

Head of Communications at Alpenwelt Karwendel, Alumni Sustainable Tourism Management 2016

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Birte Kaddatz

Studiengangskoordination & Studienfachberatung NTM

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Prof. Dr. Claudia Brözel

Professorship in Tourism Economics and Tourism Marketing

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Tobias Schulz

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