Prof. Dr. Britta Gossel
Professorship for Social Business Management, Head of Graduate School
| Britta.Gossel(at)hnee.de | |
| Phone | +49 3334 657-593 |
| Location | City Campus | Schicklerstrasse 5 | 16225 Eberswalde |
| Room | 01.204 |
| Office Hours | by arrangement |
| Website | Head of Degree Programme Sustainable Entrepreneurship and Social Innovation |
| Course Website | Head of Degree Programme Sustainable Entrepreneurship and Social Innovation |
Responsibilities
- Programme Director, Sustainable Entrepreneurship & Social Innovation (M.A.)
Teaching
- Sustainable & Social Entrepreneurship
- Digital & Media Entrepreneurship
- Impact Entrepreneurship
- Creative Entrepreneurship
- Fundamentals of Digitalisation in Management and Entrepreneurship
- Organisational and Management Theories
- Management and Communication Sciences
- Personal & Intercultural Competencies
- Entrepreneurship (digital, media, social, sustainable)
- Entrepreneurship education
- Emerging technologies
- Organisational and communication theory
- Entrepreneurship as communication
Designing a platform solution for fair global value creation in arts and crafts - next-tara
FutureSEE - Future Social Entrepreneurship Education
Future Social Entrepreneurship Education – FutureSEE for short – is a nationwide network for university lecturers in the field of social entrepreneurship.
We bring university lecturers together with each other or with researchers and social entrepreneurs in various exchange formats to jointly advance the topic of social entrepreneurship education.
University Network for Social Innovation / Social Entrepreneurship Education (SiSeE)
In order to expand the limited range of educational formats and lack of exchange opportunities for lecturers in the field of Social Innovation (SI) and Social Entrepreneurship (SE) within the German higher education landscape, we are establishing a Community of Practice in the Higher Education Network Social Innovation & Entrepreneurship Education (SiSeE) project. This is intended to facilitate an open exchange of experience on content-related and structural aspects.
Professor of Social Business Management
Doctorate in Communication Studies (Dr. phil.), Otto Friedrich University of Bamberg under Prof. Dr. Anna Maria Theis-Berglmair and Prof. Dr. Klaus-Dieter Altmeppen (Catholic University of Eichstätt)
Topic: Organisational environmental monitoring. A systems theory-oriented study on theory development in organisational communication.
Research assistant/postdoctoral fellow, Ilmenau University of Technology, working with Prof. Dr. Andreas Will
Press officer for MEPs in the European Parliament (Brussels/Strasbourg/Berlin)
Assistance in the European election campaign
Diploma in Applied Media Studies, Technical University of Ilmenau
Chair of the Graduate School Assembly
Member of the Committee for Studies and Teaching
Member of the Departmental Board for Sustainable Economics
Member of the Constitutional Commission
ECSB European Council for Small Business and Entrepreneurship
emma European Media Management Association
DGPuK Deutsche Gesellschaft für Publizistik und Kommunikationswissenschaft
SDW Alumni e.V.
Gründerforum Ilmenau e.V.
Gossel, B.M. (2026, forthcoming). A Communication Lens on Impact Entrepreneurship Education. Baylis, R., Huxtable-Thomas, L., Rose, J., Rosier, E., and Strong, C. (Eds.). Integrating Public and Social Value into Business and Management Education. Ethics Press.
Gossel, B.M. (2026, forthcoming). Economic Development and Funding in Conflict and Crisis Reporting. Martin Löffelholz, Bengt Johansson, Aynur Sarısakaloğlu, and Pauline Gidget Estella (Eds.) The Routledge Companion to Conflict and Crisis Reporting. Routledge
Gossel, B.M., & Trommershausen, A. (2026, forthcoming). From rationalistic success to sustainable impact: Questioning deep beliefs on success in media management research. Paper accepted at European Media Management Association (emma) Conference 2026, Laappeenranta, Finnland
Gossel, B.M. (2026, forthcoming). More than words! Towards language and communication based approach on impact entrepreneurial competence development. Paper accepted at 3E2023 Conference of European Council for Small Business and Entrepreneurship, Bodo, Norwegen
Gossel, B. M., Cyron, T., Rohn, U., & O’Leary, N. (2025). Special attributes of media entrepreneurship education: towards a learner-centred development framework for entrepreneurship education. Journal of Media Business Studies, 1–24.
Rohn, U., Jantunen, A., Maijanen, P., Cestino, J., & Gossel, B. (2025). Achieving optimal distinctiveness: cognitive framing and strategic positioning in media-tech start-ups. Journal of Media Business Studies, 1–24
Vogel, A., Nadegger, M., Wolf, B. et al. Impact Entrepreneurship: Reimagining Entrepreneurial Purpose and Research for Driving Societal Impact. Schmalenbach J Bus Res (2025).
Kommunikative Interventionen in, im und durch Journalismus. Vorschlag für ein Konzept zur Analyse journalismusbezogener Transformationsprozesse. Publizistik, 70(4), 613–648.
Nölleke-Przybylski, P., Evers, T., Nölleke, D., Altmeppen, K.-D., Meltzer, C. E., Rothenberger, L., von Nordheim, G., & Gossel, B. M. (o. J.).
Hej AI – how is my sustainable entrepreneurial learning today? Creating a computer assisted reflective dialogue to develop impact entrepreneurship competencies. Paper presented at 3E2023 Conference of European Council for Small Business and Entrepreneurship, Amsterdam (The Netherlands).
Gossel, B.M.
Transformation zur Bildung für nachhaltige, digitale und unternehmerische Kompetenzen im Medienmanagement. Paper presented at Deutsche Gesellschaft für Publizistik und Kommunikationswissenschaft, Fachgruppentagung Medienökonomie, Mainz (Germany)
Gossel, B.M.
Grand challenges of media management education – a frameork for sustainable, digital and entrepreneurial competencies in media. Paper presented at Media Industries Conference 2024, London (United Kingdom)
Gossel, B.M.
Transformation of media management education. Education for sustainable, digital and entrepreneurial Gossel, B.M. (2024). Transformation of media management education. Education for sustainable, digital and entrepreneurial competencies in media. Paper presented at European Media Management Association (emma) Conference 2024, Leeuwarden (The Netherlands).
Gossel, B.M.
The Economy of Cross-Border Journalism.
Nölleke-Przybylski, P., Gossel, B.M.
Digging into the deep of entrepreneurial learning. Disciplinary and industry context: The example of entrepreneurship education in media. Paper presented at 3E2023 Conference of European Council for Small Business and Entrepreneurship, Aarhus (Denmark).
Gossel, B.M., Cyron, T., Rohn, U. & O’Leary, N.
How do media organisations learn? A triangulation study. Paper presented at European Media Management Association (emma) Conference 2023, Pamplona (Spain).
Bernhard, M., Gossel, B.M. & Will, A.
Miriam Bernhard, Britta M. Gossel, Andreas Will
How Do Media Organisations Learn? A Comparative Study between German and US Media Organisations. Paper presented at European Media Management Association (emma) Conference 2022, Munich (Germany).
Bernhard, M., Weber, J., Will, A. & Gossel, B.M.
How is entrepreneurial orientation related to learning in media organisations? Paper presented at European Media Management Association (emma) Conference 2022, Munich (Germany).
Bernhard, M., Gossel, B.M. & Will, A.
Digging into the deep of entrepreneurial learning. How can the development of key competencies in sustainability and entrepreneurship become visible through reflection logs? Paper presented at 3E2022 Conference of European Council for Small Business and Entrepreneurship, Dijon (France).
Gossel, B.M.